Archives for Sep,2013

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The devil is in the detail

When meeting new people in social situations, after they’ve established I know nothing about football, their next line of questioning is usually: ‘So, what do you do for a living?’ My response of: ‘I’m a graphic designer’...

Knowledge is power – and analysis comes in pretty handy, too

Having finished my Master’s degree in International Business & Strategy at the reputable Henley Business School and with five years’ experience in Media and Sales & Marketing roles, I was looking to add a finishing touch to my skill...

Data is Key: Part 2

When you’re planning a marketing campaign, it’s crucial to consider lead data usage: how the data is going to be used, presented and updated or how newly identified lead records are going to be managed! Let’s take a look at each of these...

One student’s not so lazy, hazy, crazy, days of summer

Guest post by Darcy Lamptey Summer time for most students like me is when we get to relax – away from the worries of deadlines and essays. But it’s also a time when students are trying to find experience in order to gain a foothold in their...