Archives for Feb,2017

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‘Chronicles of a Head of Digital’ – 24

The end of another week, and another week of fads and news. From #PieGate to UKIP and Hillsborough. Opposite ends of the news scale, but both showing the here today, gone tomorrow fad culture we live in. Showing the old adage of today’s news being tomorrow’s...

‘Chronicles of a Head of Digital’ – 23

Beware of focusing on the wrong things, which can happen all too often if you aren’t careful. You do not always need to go full bleed, glorious widescreen parallax technicolour to deliver comms. It’s the idea that needs to work first, not the visual....