03Mar
‘Chronicles of a Head of Digital’ – 25
Always keep an open mind. Treat every project, every job, meeting, deadline as an opportunity. Cheesy management talk yes, but true. #Fact Sometimes that Fabergé egg can come from the most (on paper) unlikely things and/or places. I was trying to be...
24Feb
‘Chronicles of a Head of Digital’ – 24
The end of another week, and another week of fads and news. From #PieGate to UKIP and Hillsborough. Opposite ends of the news scale, but both showing the here today, gone tomorrow fad culture we live in. Showing the old adage of today’s news being tomorrow’s...
25Nov
‘Chronicles of a Head of Digital’ – 17
So, it’s all about stimulating interest right? Getting a response. An interaction. Be that a click, a read, a follow, a like, a sale, whatever. That’s what this marketing/advertising game is all about. From this lowly article up to that global campaign,...
10Apr
The trojan becomes the trojan #discomfort
Following a quick ‘work related’ chat on url and site management with a favourite client, the ever effervescent Dunc, we delved into the pros and cons of client side verses agency life, during which time we touched upon the assimilation of Jean Luc...
08Jan
Animated video creates instant standout for Aston Mead
Oculus has worked closely with award-winning home-counties estate agency Aston Mead, rebranding the company to help create standout in this fiercely competitive sector. This ambitious company is always looking for impactful ways to engage with its audience...
16Sep
New branding transforms Network Critical’s product-focused website
Network Critical, a leading designer and manufacturer of network access solutions, asked Oculus to redo its website to reflect the brand refresh that we had recently completed. As the website features a lot of product information, it needed to be simple...
09Jul
Superheroes campaign champions customer service for Serco
Serco Docklands (Serco), a wholly owned subsidiary of Serco Group, is the franchise operator of Docklands Light Railway (DLR), the light railway that serves south and east London. As a lead DLR design and marketing agency, Oculus has been delivering first-class...
24Jun
New-style magazine helps give Aston Mead a competitive edge
Oculus has worked closely with award-winning home-counties estate agent Aston Mead since a successful pitch in 2013, completely rebranding the company to help create standout in this fiercely competitive sector. A significant tool in the Aston Mead marketing...
27Mar
Am I bovvered?
So, what’s the point of getting in a tizz over a little typo? Well, getting it wrong can make you look pretty foolish and can really affect customers’ perception of your brand. If you’re not concerned about having accurate messaging,...
22Jun
The real Cookie Monster?
Here’s something you may not know: a lot of European websites are illegal*. Back in May 2011 a new privacy law came into effect. The EU-wide law requires that websites ask their visitors for consent to use most web cookies. What are cookies? Cookies...
